Muddymoles mountain biking in the Surrey Hills and Mole Valley

Planet Titus

Posted by Matt | November 30, 2010 | Leave a comment

Titus is one of those iconic brands from the US of A that has for years produced top quality Carbon, Ti and aluminium frames. In particular they have led the field with their Exogrid technology which uses a mesh of carbon and titanium to produce a unique frame solution.

Unfortunately this cult status also came with a cult price tag that meant the company was vulnerable in the post-financial-crash climate. The resulting insolvency has led to an auction of Titus assets and now Planet X, On-one’s cleaner and more presentable sibling has bought the brand.

What this means in practice is unclear. Have they just got the right to use the name? Or have they in fact acquired the intellectual property of Titus itself, like the well-regarded suspension platforms that On-one lack, or the hydroformed titanium and Exogrid technology too?

I suspect it does and also expect them to start building some cracking On-One full-suspension bikes using the Titus know-how with Far East manufacturing costs. At the same time, why not continue with production of the high-end Titus brand itself?

Where and how that pans out will be interesting to watch.

Filed under 2010, News in November 2010


About the author

Matt is one of the founding Molefathers of the Muddymoles, and is the designer and main administrator of the website.

Having ridden a 2007 Orange Five for many years then a 2016 YT Industries Jeffsy 29er, he now rocks a Bird Aether 9 and a Pace RC-627.

An early On-One Inbred still lurks in the back of the stable as a reminder of how things have moved on. You can even find him on road bikes - currently a 2019 Cannondale Topstone 105 SE, a much-used 2011 Specialized Secteur and very niche belt drive Trek District 1.

If you've ever wondered how we got into mountain biking and how the MuddyMoles started, well wonder no more.

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